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Voice Overs, Radio Commercial Productions, Jingles, TV Voice Overs

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Advertising your business on Radio and TV

www.jingles-recording-studio.com

Many people think that radio and TV advertising is no longer cost effective. How wrong they are! It obviously depends on your budget, because the difference in cost between TV and Radio advertising is far apart.

A stranger in the café said to me the other day after we got chatting about my trade;

"I don't see the relevance in having a website for your business" and that..."radio advertising is a total waste of money"!

I asked him what he did for a living. He replied that he was a self-employed ex-pat from the UK, now living in Spain. His business was in construction and he was considering having to move back to the UK because of lack of work. Needless to say, he didn't have a website, and he had never advertised on local radio.

I wasn't sure how a man who had openly admitted that he had virtually no work and was considering running back to the UK for state support, had the experience, or business know-how to simply throw these 2 options to one side without consideration!

In my opinion, a website is an electronic business card and in today's world, is crucial as a part of any business - In fact, without a website, a business is not complete... it's a bit like having a business without a name!

Radio advertising is a matter of choice. Personally, I feel it is the most powerful form of media second only to Television. If you have an advertising budget, then you MUST consider spending money on a decent radio advert production and a good radio advertising plan.

What is the best time to use Radio Advertising for your business?

This is an interesting question. Of course, much of the answer depends on what you are advertising or selling. For example...

...it's not much good advertising your new stock of Christmas trees in the middle of Spring!

...And it might not be a good idea to advertise garden furniture just before the start of winter!

So you can see my point here. Obviously you have to use a little intelligence when deciding exactly when to advertise your business, but it is always a good thing to include a special offer to kick-start the campaign.

Another thing to consider is how exactly you want your advert production to sound. There are many ways to produce a good advert for your business. It could be funny, it could be dynamic and exciting, it could be deep-voice movie trailer type, it could be serious and stern, it could be laid-back and off the cuff, it could be male voice, it could be female... so don't let the radio station simply 'throw together' an advert that does absolutely nothing for your campaign.

The way to do it is to give them your ideas, let them go away, and then let them show you what they have come up with. Tell them you would like a few examples of possible advert productions so that you can choose the one for you.

Here at Jingles Recording Studio, I ALWAYS look for something that will get the listeners' to 'home-in' onto your particular advert. Something to make it stand out from the rest. This way, you should get a good response from the advert and in turn, this should convert into sales!

What can 'Jingles' Recording Studio Offer you?

Well firstly, we don't rush you into making any decisions. We can produce radio adverts for radio stations anywhere in the world... with today's technologies, we can produce an advert and if necessary, have it back to you or the radio station at the other side of the world within the same day!

We do this by email. All our recordings are made in high quality formats, equivalent to CD quality or above! We then convert this recording into .MP3 or .WAV format, which can be sent quite easily via email to anywhere worldwide in a split second! These formats are standard for all radio stations - They simply copy and paste it into their computerised advertising schedule.

But the first thing to do is to contact me, Andy Burton on the contact number or email shown on this Hub, or visit our website at the top of this blog. Let me know what you would like to do, a little about your business, where you are, what ideas, if any, you might have, and we'll take it from there. We can provide script writing services so that you have nothing to worry about, or you can provide us with your completed script for your radio advert, or we can work together to get the best script... it's entirely up to you.

When we have decided the best production for your business, we will get to work on it almost immediately. We then play you the advert via the telephone to see if you like it, if not, we will do it again until you are completely satisfied with your advert production - I must say however, most people really love our work and it is very rare that anyone asks us to make changes! But the guarantee is there for your peace-of-mind, we will re-produce any part of our work if you are not completely satisfied.

If you want to advertise on a good radio station in the Costa Blanca Spain, this is the one... take a listen. It's new, it's going to be BIG, and it's mine!! RADIO NOVA for Clutter Free Radio: Listen Live I have decided that it is essential that we, as businesses, try to help each other out at times like these where 100's of people are going out of business every day - So I've tailored amazing advertising packages that will help YOUR business, starting from as little as €50.00 per month!! You can't beat that for low-cost advertising. If you want to advertise with Radio Nova, we broadcast on 104FM to the South Costa Blanca, from Alicante, south to Torrevieja Quesada, Punta Prima and further! Call (+34) 675 223 400 or email me at my Jingles Studio email below, or personally at andy.burton@hotmail.co.uk

What other services do we offer?

Well, apart from full radio advertising productions, we offer a host of other voice overs for many applications.

Jingles Recording Studio is owned by me, Andy Burton, and I specialise not just in Radio Advert Productions, but also Jingles and Voice over's for TV, Promos, IVR, Voicemail, Phone Systems, On-hold messages, Training and business presentations, Sales and Websites, Audio books, Video Games, Documentaries, TV shows and Movies, Game Trailers and Movie Trailers, Podcasts, and lots more!

Although my recording studio is fairly new, with the latest technology, I have been in the business for over 25 years'. Apart from a voice that I can characterize in many ways, I offer Scriptwriting and Translation services from English to Spanish or visa-versa. I can also offer voice over's in Spanish too, male or female! The studio is based in Spain, but that doesn’t mean we can’t send your production to you via email in .MP3 or .WAV formats, which are both perfect CD quality. So no matter where you are in the world, delivery of your product is only seconds away!

So I produce voice overs for many things, almost anything that requires a voice! Please take a look at my website, which is still under construction I might add, but I'm trying to get it finished as quickly as possible with some pictures coming soon: http://www.jingles-recording-studio.com

Comments

Radio Jingles 12 months ago

Loved your article on jingles, you made one point clear that a website is a electronic modern business card and would like to add one more point to which cannot be mis splaced after some online marketing..

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